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Thursday, December 15, 2011

Importance of Keeping Books in Your Home

Studies show that having books at home is as important as a parent’s education in determining a child’s future academic success. However, for families struggling to make ends meet in these difficult economic times, owning books may be their last priority.

Beginning in January, your readers can help Scholastic donate up to one million books to children through its online book community YouAreWhatYouRead.com. We would love you to include this campaign in the front of the book or online and let your readers know how they can make a difference.

It’s simple to do.

● Go to YouAreWhatYouRead.com and create a “Bookprint” – a list of the 5 books that have shaped your life.

● For every new Bookprint created, Scholastic will donate one book to the literacy nonprofit Reach Out and Read to help a child in need.

● Through YouAreWhatYouRead.com, your readers can connect with book lovers from around the world, discover new reads and compare their Bookprint to those of 200 featured famous reading role models on the site including Dr. Oz, President William J. Clinton, Taylor Swift, Daniel Radcliffe, Oprah Winfrey, and Dr. Sanjay Gupta.

With your readers help, Scholastic Book Clubs’ in-school philanthropic program, ClassroomsCare, will be able donate up to one million books to Reach Out and Read. Recent government funding cuts has made it a major challenge for organizations like Reach Out and Read to continue to get books into the hands of kids in need.

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